Print Electronic Media and Advertising
Newspapers are good examples of print media where advertisers have a wide variety of options available. The various types of newspapers include weekly, local, regional, evening, or Sunday editions.
Who are the top consumers of newspapers? This print media attracts a wide range of readers. They include individuals with different interests such as sports, business, entertainment, fashion, politics, local and international news.
Furthermore, newspapers sell space to advertisers who need help displaying ads in text, graphics, photographs, and other illustrations. Some advertising agencies spend a fortune to buy double-page spreads, while others pay smaller amounts for classified ads that contain text only.
